Saturday, 31 May 2014

#Skateboard "Manual" & @TopSkateShop #giveaway ON/PQ 6/21 #SkatetheWorld


Skateboard Manual: 
"A manual is a skateboard trick where, while rolling, the front wheels of the skateboard are lifted off the ground, but the tail does not touch the ground." via Skateboarding Dictionary  
So your kid wants to skateboard! Of course he or she does, it's fun and looks cool. After 10 years as a Skateboard Mom I have learned a thing or two, and this is the first of three skateboard posts sharing those lessons. As a parent my priorities are different than my child's. I want my son to be safe, and I do not have an endless budget, so before you spend your hard earned money on a cheap (meaning quality) skateboard from your favourite tire store here are a few things to think about! 

Skateboarding is a sport, and cheap boards bought at a department store are toys, not proper equipment. Just like a plastic ball painted to look like a soccer ball, is not a soccer ball. Investing in quality skateboarding equipment that is right for your child, will reduce frustration; increase their success, which leads to increased confidence and enjoyment. In the long run it tends to be cheaper to invest in better equipment from the start. Buy from a place where the staff actually skateboards. Let them help figure out the best equipment for your child specific size, age, and skill level.

Eric Dionne, a 22 year skateboarding veteran, Top's Skate Team manager, buyer and part owner of Top of the World Skate Shop was kind enough to share some guidelines about buying skateboarding equipment. He has been with "Top" for 17 years, and for skaters and parents he is the face of Top, and a great example of local small business community involvement.


Can you tell me how Top decks are made, and why it makes sense to invest in a good board versus a board you buy from a department store?
(Mom speak translation: Board is the complete package deck with wheels etc, the wood part is the deck)
"Top decks are made of 100% Canadian Maple purchased from Quebec, and pressed at the same manufacturing facilities as Pro decks like Baker, Deathwish, and Element. We pay a little bit more than most shops to get our decks made to ensure the best quality. Decks made from good wood and glue, and dried properly, makes for a deck that lasts longer and feel lively."
You sell Top Decks and Pro Decks, why is the Pro Deck more expensive?
"Top decks are $50 and Pro decks are $70 (Grip tape included at Top). The extra $20 on a Pro deck gives a variety of graphics, shapes, brands, and you are paying the Pro most of the time. Also companies from the U.S. charge more to make up the margins on shipping and duty." (Another reason to buy local - costs less!
What size deck do you recommend? Are some better for vert vs. street? 
(Mom speak translation: Vert refers to vertical drop you find in a ramp or half-pipe. Street skating refers to tricks done using items found in the street such as curbs, stairs, rails)
"The most common size deck these days is 8" and the width really depends on your size, and skill level. If you are a beginner, we usually put you on an 8" or smaller. Smaller decks are lighter and easier to throw around, while a wider deck (8.2" - 8.5") offers a little more stability, and less breakage, and could be better for someone with bigger feet." (No judgement on the feet size... honest... Sasquatch.) "The vert guys will generally use a wider deck to skate transitions, but it comes down to a personal preference."

Let's talk wheels! What size wheels do you recommend? Are some for better for vert vs. street? What difference does the width of the wheel make?
"The most common wheel size is 52 mm. It is a good general size for any street or park riding you want to do. If you like to skate more bowls, or ramps we recommend a little bigger wheel, like a 54 mm and up. If you want a little more "grippiness" get a little wider wheel. While a skinny wheel will slide better and lock into tricks a little easier."
What about how hard or soft wheels are (Durometer/Duro)? 
"Harder wheels (Duro 99-101) is a true street wheel. They are made to last longer against flat spots. Most transition, ramp, or bowl skaters will use a 97 - 100 Duro wheel with a wider footprint. The width will grip to the ramp easier, and the softer duro will make for a smooth ride. Top wheels are 100 duro. We use Mini Logos Wheels make by Powell-Bones. They are great wheels and cheaper than pro wheels."

Moving onto to trucks. What do they do, and what should look at when buying trucks? 
(Mom speak translation: truck is the thing that attached the wheels to the wooden thing you stand on)
"All pro trucks are basically the same quality. (They are) all aluminium alloy with steel axles running through them. Independent, Thunder, Venture and Ace are some of the bigger brands. What you should look for when you're buying trucks is Height Weight and Turning. If you like to skate a bigger wheel and want a smooth turning truck, get a mid or high truck. I you like a lighter setup, more stability, and to be closer to the ground, grab a mid to low truck. It is that simple."

Bearings are next, what do they do and what is ABEC rating?
(Mom speak translation: things that go in the wheels and allow the wheels to spin on the truck axles.)
"ABEC ratings are the biggest BS" (meaning Bull Smiles of course) "of the skate industry. ABEC is a rating given to machinery bearings on how much load they can handle. The ABEC is measured at 65 mph, so it becomes irrelevant to a skateboarder, we don't go that fast." (plus the rating does not account for the bearing's ability  or strength to withstand side impact which is important in skateboarding) "You want to look for a good skate bearing like Bones for example. Bones Reds ($25) are a good quality bearings that have a service shields on the inside, so you can clean or oil the bearings easily. Super Reds ($40) have higher grade steel ball bearings and a little more precise fit that make them smoother. Swiss bearings are actually made in Switzerland ... they are the most true sphere ... add that into a precision casing and you get the truest roll you can get out of a steel ball bearing. Ceramic bearings are $100." (If you are buying ceramic bearings you already know what you are doing.)

Let's talk about grip tape and hardware.
(Mom speak: hardware is the nuts and bolt things, and grip tape is the sandpaper stuff on the top of the deck.)
"Grip tape comes in different "grit". Jessup (brand) is regular grit, while MOB (brand) grit is more course. It really depends on how much you want your feet to slide around on your board. This is a personal preference. When it comes to hardware, there are different sizes to fit either a riser or flush on the board. Regular 1" hardware is most common and comes in Allen Key or Philips head. We like to use Allen Key... it is a lot harder to strip and that is better for kids to tighten their bolts."

This conversation would not be complete without a bit about skate shoes. Be honest, does it matter what kind of shoes you wear?
"It really does. You need a good flat bottom shoe to skate so you can feel your board ... and stop you from rolling your ankles. Skate shoes offer more impact support for your heels, and the front of the sole (ball of the foot) are thinned out a little so you get better board feel and contact for flip tricks. A skate shoe is also designed to protect against wear and tear (you are scrapping them on sandpaper (grip tape) all day long). so they are designed to have re-enforced toe caps, Ollie protection, and a longer lasting sole."
(Mom speak translation: Ollie- skate trick of popping your board in the air) 

Eric are the people working in the Top skate shop skaters? Meaning, have they tested, and know about the products they sell? Do they know how to put grip tape on properly?
"This is so important, and that's what we've always strived for at Top. Growing up, I was "played" by so many (people) selling me stuff I really didn't need. When I started working at Top of the World I wanted to create an honest, informative shopping experience. We'll tell you if you really don't need new bearings, etc. All of my staff can walk you through what is best for you. No stupid sales pitch ... we test and believe in everything we sell."

My two cents worth: I have shopped for and with my son at many skate shops, both chains, and independents in the U.S. and Canada, and I can tell you my service and experience at Top of the World has only ever been a positive one. The staff are friendly, knowledgeable, and helpful. You will find them the same at any of the Top of the World skateboard events. They are parent friendly, and involved in the community. That includes the skaters that ride for the Top Team. I have never found them to be too cool to talk to a Mom, or a younger skater! You can stay on "top" of all the latest skate info by following Top on Twitter and Top on Facebook.
The second post in the series will cover the importance of using proper safety equipment, safe skating practices, and the benefits of skateboard lessons.

Top of the World was kind enough to give my readers a chance to win a Top Prize Pack (ARV - $90) 
*NOTE: THIS GIVEAWAY IS OPEN TO ONTARIO & QUEBEC. TOP OF THE WORLD IS LOCATED IN OTTAWA, AND WINNER MUST PICK UP THE PRIZE IN PERSON AT STORE LOCATED ON RIDEAU ST.*

Useful Links:
Yep, just me Cathy thinking out loud about skateboards.

Note: I received a Top of the World deck free of charge for the purposes of these posts. All opinions are my own, and reflect my experience with Top of the World Skate Shop.

Tuesday, 27 May 2014

Someone told me I was prolific today and I think being prolific is pretty terrific!

PROLIFIC: "Producing constant, and successful results, highly productive, intellectually productive." 

Today someone told me "I'm a new fan of yours and admire how prolific you are!" From the context of the rest of the conversation, I believe she was telling me thank you or acknowledging that either my blog posts or my social interaction in some way had helped her, made her smile or just connected. 

What she might not have known is that those kind words helped me, made me smile, and made me free connected. I am fairly new at blogging, and Cathy Thinking Out Loud  is less than a year old. Lately I have been struggling with the fact that almost all of my writing is for free. It is not that I do not try for the paid writing opportunities I see, it's that I am not chosen for them. 

What does that matter? Why isn't writing for yourself good enough? Well, for the same reason not being picked for a team, or not being chosen for a promotion matters. It impacts how I feel about myself. It makes me question my abilities, and occasionally makes me feel like giving up. Being picked and paid is a sign that my work has value. After more than 18  years as a stay-at-home Mom, right or wrong, I need that validation sometimes. 

That being said until the time comes that I am picked for "the team" a compliment like; you are prolific is pretty terrific! Proof positive that at least one person reads what I write!
 Feels a bit like I just got a big Christmas bonus!

Yep, just me Cathy thinking out loud, and happy to be prolific. 

Monday, 26 May 2014

See how @ICanKidsBooks Inspires Kids to Dream Big!

 CAN: "to be able to, to make, or accomplish, to have the knowledge or skill, know how to" 

Can; a little three letter word that will play an important role in each of our lives, so the lessons that build the confidence to believe that you CAN make, accomplish, have the knowledge or skill, are lessons best taught early. Our friends at I Can! Kids have a BIG goal. They want to help kids to develop confidence, goal setting skills, and give them the tools to reach those goals. 

They want to inspire kids to Dream Big! 

To me, how you do that is by helping kids to define their strengths, dreams and goals, and then give them the tools to attain those goals by teaching them live skills. Kids need life skills that aren't just there when things are going well, but more importantly are there to help when things are challenging. It is when the going gets tough, that we draw on our inner strength and confidence to see us through the challenging task or situation.

We cannot possibly be with our kids every minute of the day, or shelter and protect them from every negative, difficult, or hurtful experience, but what we can do is build their confidence and prepare them to deal with both the good times, and the tougher ones. 

We can help our children turn challenges into opportunities, and look at things, and themselves in a different way. We can teach them to "change the lens" so to speak. 
I Can! Kids Books has created three books you personalize, to help you help your child to do just that. 
I am proud to have the opportunity to support them in this effort, and share them with you.

I Can! Kids has generously offered 3 of my readers a chance try an I Can! Kids book for themselves. 


Yep, just me Cathy thinking out loud about I Can! Kids Books.
Note: I was given a book code free of charge for the purpose of this review. I have not been compensated in any other way. All opinions are my own, and reflect my experience with the product. 

Sunday, 25 May 2014

Improving Your #JobSearch Success In The Digital Age #WorthTheRead

How Living in a Digital Age Changed the Business of Searching for a Job?



I love reading interesting and informative posts and articles about business, social media, marketing, and networking. I'm a bit of a junkie when it comes to this type of thing. But why keep this wealth of information to myself, when I can give you food for thought, and share articles and resources I hope you'll find worth taking the time to read. 

This week's theme is about finding a job in the digital age;

What techniques work, what doesn't, and emerging trends when it comes to job searches, and recruitment. Whether searching for a part-time job, something thing that can be done from home, or a corporate position, living in a digital age has completely changed the way of doing business for both those looking and those hiring.


Six Job Search Related Posts and Resources:


Are you bold enough to send a video or infographic style resume in your job search, or are you too old school?


Yep, just me Cathy thinking out loud about what I think is worth the read.

Note: I have not been compensated in any way for this post. All opinions are my own, and the purpose of this post is merely to share with my readers posts and articles I find interesting.

Thursday, 22 May 2014

Mark your calendars! @LeonsFurniture is having a #LeonsSuperSale Twitter Party! May 29th 9PM ET


Leon's Furniture Store Wide Super Sale 
Friday May 30th to Sunday June 1st 
is certainly cause for celebration. 
With deals hotter than a summer heat wave you won't want to miss it!

To celebrate, party planners @ZooJourneys@MommyOutside@Cvegnad and @CantonCathy are busy hanging streamers, and sending out invites for:

 #LeonsSuperSale Twitter Party, May 29th, 2014 at 9 pm ET. 
With $2000 in prizes it is sure to be the party of the season!

Be sure to RSVP here: RSVP LINK  and read party rules and prize details! 


Personally, I can totally imagine myself in the Cuddler II Chair checking out Leon's Pinterest Boards on a Samsung Galaxy Tab 3 for inspiration in every room of my house.



See you there! And by all means bring a friend! 

Wednesday, 21 May 2014

WHAT TO WATCH WEDNESDAY #W2WW Recommendation #18 #SummerFun theme @Netflix_CA

I regularly have conversations on social media and in real life with friends and family about which TV shows, or movies are good to watch. So I thought why not share on Cathy Thinking Out Loud once a week, on Wednesday (aka #W2WW) recommendations I have, or ones shared with me. Please share your recommendations in the comments section! This week's What to Watch Wednesday theme is Summer Fun. With the sunny weather and the hotter temperatures, thoughts of summer vacation keep crossing my mind. So here are two family movies about summer I found on Netflix Canada.

Grown Ups 
2010, 4/5 stars, PG rating
"Five childhood pals reunite after 30 years at a lake house to mourn the loss of their old basketball coach, and act quite juvenile for their age." 
via Netflix Canada
I thought this was very entertaining, and found the different parent stereotypes particularly funny. Maybe you recognize some of the parenting styles in yourself or your friends. Also I liked the PG rating making the movie possibly appropriate for you to watch with your tweens, and teens.

Judy Moodie and the Not Bummer Summer
2011, 4/5 stars, G rating
"In this family film, never-dull third-grader Judy Moodie embarks on a summer adventure with her brother, Stink, and her always-up-for-fun Aunt Opal."
via Netflix Canada
I love when there are movies the whole family can enjoy together, and anyone who is a fan of the Judy Moodie books is sure to enjoy the movie too. 

Yep, just me Cathy thinking out loud about what to watch.

Note: I have not been compensated in any way for this post. All opinions are me own, and the purpose of this post is merely to share with my readers.

Things My Kid Learned at the #Skateboard Park - More Than Just Tricks #LifeLessons

Lessons From The Skateboard Park: So Much More Than Just Tricks.

My kid is a skater. He has been for the last ten years. He has spent hours at skateboard parks, practising tricks, trying to finally land the one trick that has eluded him. I know my kid will never be a pro skateboarder, but still, life is all about lessons, and I think you might be surprised at the things my kid learned at the skateboard park.

There's A Grade 10 Math Parabola Question In There Somewhere.

If You Want A Mini Ramp In Your Backyard, You Need To Help Plan And Build It

Grade 8 Science Fair Project on Deflection

It Never Gets Old Watching Thing 2 Skateboard

Yep. just me Cathy thinking out loud about skateboarding.

Originally posted May 21, 2014 for PTPA on the PTPA Blog:

Monday, 19 May 2014

Goldilocks and the Three Phones: Which One is Just Right? @SamsungCanada #Tech #WorthTheRead

Which Samsung SmartPhone is Just Right For Me: Samsung Galaxy S4, Mega or Note3?


I think we can all relate to feeling lost in the Tech-device Forest of smartphones, and features.

We need breadcrumbs of information to help us find our way through the facts and the fiction. Like most people I'm not a tech expert. Fact is, I can barely keep up with the names of all the new devices, apps, social media platforms, far less what they do. Plus, there are all the updates and changes to existing ones. 


Picking out a new phone is a big decision. Gone are the days of "Do you want a flip phone?", and "What colour do you want?". 


Phones are expensive investments, and like other investments, require that we do some basic research, before we spend our hard earned money. A list of wants, and needs is a good place to start. Ask yourself questions, that help you figure out what you want to use your phone for: camera, texting, social media, emails? Do you like a keyboard, or stylus? Does it need to be rugged to stand up to your work or sports you play? What additional accessories might add to the cost of the phone? Answers to these questions will definitely impact which phone you will want to choose for yourself.

I'm a fan of Samsung but even within that brands I find I have distinct preferences. 

They are all great phones, but there was one I much preferred over the others. This was not so much to do with the price points, none are inexpensive phones, but I realized I needed a larger screen to read. It's a fact of life, my eyesight is not as good as it used to be. I also realized I love a stylus and this is a worthwhile investment for me, but may not be for someone else. For my Husband the Rugby is water resistant, and has a built in case that keeps the dust out. For him this is important, and luckily the Samsung Galaxy S5 will make a great update when the time comes. 

Where do you find the information you need to know, in order to make the right decision for yourself? 

There are several sources to find this information, and when combined prove to be very helpful. Brand websites give you information about what devices are available and their specs. I start with brands I think might be of interest, in this case Samsung Canada - Mobile . Brands are also great at creating content and tutorials to help you maximize your device experience. Stores such as Future Shop Canada that sell phones and services, often have staff who are knowledgeable and tech enthusiasts. Service providers, such as TELUS can help you calculate the total cost of the phone including your service requirements. Many providers have in-store programs available by appointment to learn more about your services and devices. In general they are free and worth taking advantage of.

For some honest feedback, reviews and to learn what those "specs" actually mean, 

I've found Mobile Syrup which is a Canadian resource, and Techno Buffalo  which is out of the US  always have excellent product information and honest reviews of a product they have actually tested. 
These are just two of a long list of excellent review sites. 

For general Canadian Tech information that is up to date and relevant follow  TechVibes

Good luck finding the phone that is "just right" for you. The reviews, and tutorials are worth the read to find out how your smart phone can help you make smart use of your valuable time. 

Yep, just me Cathy thinking out loud about what's worth the read.

Note: I was not compensated for this post in any way. All opinions are my own, and the purpose of this post is merely to share with my readers information or links I think they might find of interest.

Friday, 16 May 2014

May 2-4 Weekend: BBQs, Garden Centres & Outdoor Living Celebrate with @eatwholly

Victoria Day long weekend, affectionately known to most as the May 2-4 weekend. It is a symbol of spring, the start date for garden planting, bike tuneups, and BBQ time. 

The warm sunny weather is perfect for outdoor living, and time with family and friends. Every garden centre is packed, and runs riot with flowers in every imaginable shape and colour. It's a Canadian tradition, eh. 

The one thing that doesn't change for me, regardless of the season, is a need to find products and recipes that help to get nutritious delicious meals to the table quickly. I don't ever want to sacrifice taste or quality for convenience. I want it all! So you can imagine how happy I am when I find foods, and products that do just that: offer quality, taste, and convenience. I think Wholly Guacamole in the snack pack size is perfect for my family. It comes with 3 small individual packs of guacamole. In general I like to buy bigger sizes, to avoid of over-packaging, but my family can't use a large container of guacamole, and I hate wasting food. 


I am a big fan of the almost made from scratch: a combination of made from scratch and store bought. 

Here is my "almost from scratch" menu using snack packs for the May 2-4 weekend. 

  • Serve up nacho chips & three layered dip to your guests while you BBQ the burgers. Layer Wholly Guacamole, Salsa and Sour Cream, then top with shredded marble cheese.
  • Homemade burger patties with Wholly Guacamole Salsa added into the mix gives your burgers a Tex Mex flavour. Topped with cheese, tomatoes, lettuce, fried onions, and Wholly Guacamole.
  • Mix leftover rice with Wholly Guacamole Salsa and heat for an  easy side dish. 
  • Finish the meal with a taco salad. Add shredded lettuce, diced tomatoes, fried onions, and shredded marble cheese. Top with crumbled nacho chips, guacamole, and a dressing made of salsa and sour cream. 

Easy, delicious, and a perfect for a backyard BBQ on a long weekend.

What are your favourite ways to use Wholly Guacamole? 
Enter to win 3 Wholly Guacamole FPC and create your favourite almost scratch meal!
a Rafflecopter giveaway


Check out the Wholly Guacamole site to for more product information, and eat wholly.  

Yep, just me Cathy thinking out loud about guacamole.

Note: I was not compensated for this post. A friend and fellow blogger was nice enough to give me 5 FPC to try Wholly Guacamole products. I have chosen use 3 for this giveaway. 

Thursday, 15 May 2014

WHAT TO WATCH WEDNESDAY #W2WW Recommendation #17 #Skateboarding theme @Netflix_CA


I regularly have conversations on social media and in real life with friends and family about which TV shows, or movies are good to watch. So I thought why not share on Cathy Thinking Out Loud once a week, on Wednesday (aka #W2WW) recommendations I have, or ones shared with me. Please share your recommendations in the comments section! This week's What to Watch Wednesday theme is Skateboarding. With the nice weather my son is out skateboarding almost everyday. I found 3 skateboarding themed movies or documentaries on Netflix Canada.


Yep, that's my kid!
Bones Brigade: An Autobiography
2012, 4.5/5 stars, NR
"This documentary follows six teenagers who formed a skateboarding team in the 1980's revitalizing the sport and becoming its top athletes." via Netflix Canada
Lords of Dogtown
2005, 3.5/5 stars, PG
"A group of misfits from California's Venice Beach invent a new form of skating and endure heartache when the sport they live for becomes big business." via Netflix Canada 
Waiting for Lightning
2012, 4/5 stars, PG
"Overcoming a troubled childhood, professional skateboarder Danny Way reaches the height of fame as he attempts to jump the Great Wall of China." via Netflix Canada

I personally enjoyed all three of these, and if you have a teen why not sit and watch together.

Yep, just me Cathy thinking out loud about what to watch.

Note: I have not been compensated in any way for this post. All opinions are me own, and the purpose of this post is merely to share with my readers.

Monday, 12 May 2014

Totally stoked about @Netflix_CA #Streamteam and the narly #TBT - Throw Back Theme for May

Think Back ..... Way Back, to the days of big hair, big shoulder pads, 8 track tapes and gnarly TV shows! Join me and the Netflix Canada #StreamTeam on our #TBT – Throw Back Themed month of viewing fun. I mean who doesn’t appreciate how “totally excellent” and “tubular to the max” Fruit Stripe Gum, Jiffy Pop and Pudding Pops were, right? Like duh! So throw your hair into a side ponytail, grab your leg warmers  and scrunch socks, we’re going to “take off, eh” to a time when acid washed jeans, Boomboxes, and skateboarding were all the fad! Check out some of the "radical" shows and movies we have picked out for the whole family!

There is nothing better than Friday Family Movie Night, and Ghost Busters is the perfect movie to pick! Why not make it a double feature and add Honey, I Shrunk The Kids to the Marquee. 
Your kids are sure to love Clifford the Big Red Dog , and you're never to old for Spiderman.
Need an idea for a retro treat? Check out the Recipe link HERE and make your own Pudding Pops.

Yep, just me Cathy thinking out loud about the Netflix Streamteam.

Note: As part of the Netflix Stream Team I receive Netflix, and a streaming device free of cost for the purpose of my streamteam reviews and posts. All opinions are my own.

Saturday, 10 May 2014

Getting the Best Blog for Your Buck: You Get What You Pay For #BloggerIssues #WorthTheRead


Food for Thought: Time is Money and You Get What You Pay For. 

Sometimes the cheapest isn't the best bang blog for your buck.


Image: Creator: nyphotographic.com - Creative Commons

I love reading interesting and informative posts and articles about business, social media, marketing and networking. I also like to reflect on and share some of the ideas and posts I read. With my Food for Thought posts my goal is to share information, give you something to think about, and link a few related posts or resources I think are worth taking the time to read. 

This week's theme is about quality over quantity, and cost-benefit analysis that goes beyond the numbers.


Cost-Benefit Analysis: "is a weigh-scale approach to making business decisions, all the pluses (the benefits) are put on one side of the balance and all the minuses (the costs) are put on the other. Whichever weights the heavier wins." via The Economist

My ideal in life and for my blog is a balanced scale and a Win-Win scenario. I've been thinking a lot about what a win-win scenario for Cathy Thinking Out Loud would actually look like, and what my time is worth in terms of compensation for a post, review or social media engagement. 

There are plenty of posts about compensation and/or how to monetize your blog, but specifics about rate scales or dollar value is much harder to find. 

The answer seems to be a complicated mix of page views, perceived value, networking, and negotiating skills that determines actual compensation rates. Some bloggers say never work for free, and know your value. While others say working for less, or for free is a good way to get your name out there and your foot in the door. The result is I find myself in a constant internal struggle between being a relatively small blogger (lower numbers), and valuing the time, experience and skills I bring to my writing, and my social media engagement.

A great deal of time and thinking goes into the perspective and storyline for each post. I want to inform and entertain from a point of view that's uniquely mine, but also one my readers can relate to. I'm very conscious about writing posts that add value to those compensating me for my time, and part of that value is writing content that isn't just a cut and past of specs and information. Regardless of the topic I strive to write a story and share personal experiences. I hope those I write for see and appreciate my efforts and understand not all posts are created equal. 

Cookie cutter, unimaginative posts are a lost opportunity to truly impact a reader with a message that has staying power. 

I'm not saying those writing the posts are unimaginative, I'm saying time is money, and you get what you pay for. Personally, I think the cost/benefits columns are incomplete with this approach, and there is a bigger picture to be seen. Original creative content takes time, and therefore costs more to produce, but in the long term it makes brands stand out from their competitors, and ultimately impacts purchasing decisions, not just traffic to their site. 

Looking only at numbers rather than the quality of the numbers and engagement, or opting for the cheapest rates may not be the best bang blog for a brand or business' buck. Being compensated fairly for my work, valuing my time and acknowledging the intrinsic value I bring to the table builds positive relationships and win-win scenarios. 

Things to consider before asking me to work for free or token product compensation:


  • If you have a budget don't nickel and dime me. If you don't have the budget then you need to re-examine your marketing campaign to fit the budget you have rather focusing your cost cutting efforts on not compensating me. 
  • If you are not working for free, don't ask me to. 
  • If you are compensating other bloggers for a post, don't ask me to write for free. I'm not blind, I know when others are being compensated and I'm not. 
  • Do Not play the "it's for charity" card and try to make me feel bad for wanting to compensated for my work unless: the position you hold is strictly volunteer, and you plan on showing me the numbers for your free social media sharing, and blog posts you've written. 
  • Before you ask me to work for free or for some token compensation, first ask yourself if you would work for that compensation. If the answer is no, then it's insulting to ask me to. I value my time even if you don't.

So do I work for under minimum wage to get my name out there? I've decided that's not a win-win for me, and for that reason my answer is no. But everyone must answer that question for themselves and define what their win-win looks like. Below you'll find links to a few posts that may help and in my opinion are worth the read. 


Yep, just me Cathy thinking out loud about what I think is worth the read.

Note: I have not been compensated in any way for this post. All opinions are my own, and the purpose of this post is merely to share with my readers information and posts I find interesting.
Image: via PicServer.org